I recently had the opportunity to sit down and talk with Rob Smith of Social Media Video Marketing. With the industry a buzz with the need for more properties to manage we were discussing the importance of local marketing and how it ties to property management companies.
Last October we attended the NARPM National Convention and Trade Show, and after talking to dozens of property managers the trend seemed clear: "We need more business." Directory sites such as Allpropertymanagement.com, Rentlist.com and our directory on FreeRentalSite.com are powerful ways to drive owners to your property management business, but what about local marketing?
There are many ways to target your local market to drive you more property management business. One such way is Google Places. With Google Places, you can target keywords and traffic from Google and show up on Google's business listings, which are higher than the organic results.
Rob Smith takes Google Places even farther with adding targeted marketing around your Google Places, which could very well become a new trend for capturing new property management business. He put together a step by step PDF eGuide that will help your local business get a jump start on Google Places. Click the link below to find out more:
http://googleplaceslocalmarketing.com/
Check out Rob's new site above, and let us know in the comments what your preferred and most successful way to capture new business. Also, feel free to recommend new trending topics that will help the property management industry.
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